Friday, 13 March 2015

5 tips to run successful store on eBay

Don’t hide from ground reality, every successful business has a story of hardship and through research on the market trend. If you are an expert in sensing the nerve of latest market trends you can create a fortune not only for yourself but also for your future generations.

Are you comfortable with eBay?
Ask yourself this question. There are other online sales channels apart from eBay. Don’t jump instantly with your both feet. eBay works excellent for many of them, it may not be the same case with you.
Hence do some research work on internet, read free eBay guides on selling online. Do some warm up and then go for a stressful workout.

Keep your pace slow: Slow and steady wins the race. Do not spend all your energy in beginning; you have lot to do later. Start with a single category product. Gradually increase your listings, when you are prepared for packaging, shipping, customer services, refunds & storage.

Marketing Apps: Use online apps that are helpful in customizing your eBay Storefront & eBay listings template. There are apps available to do market research, track buyers, sending bulk emails and share your store on social media platforms. They are free and result oriented.

This way you can save your cost on marketing.

Designing your store: To decorate your store is not a bad idea. There are tons of designers selling attractive eBay listings template to grab buyer’s attention. But, above all you need to establish yourself on eBay and win the confidence of buyers by delivering them outstanding products & services.

Designing an eBay store shall be a priority but not at the first instance. Try some free eBay listings templates for a change. If you are comfortable with it you can go for full fledge eBay store designs.

Free Shipping: When it comes to online buying shipping becomes the most vital part on both side – best customer service & worst customer service. Buyers hate shipping cost in their bills. Try to adjust a part of shipping cost in to the selling price. Free shipping policy can grab you a huge amount of buyers.

On the other hand do take care of the cost that will be laid upon you due to free shipping.
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Tuesday, 10 March 2015

How responsive should a Mobile Responsive eBay Template be?

Everyone buzzes around of a template to be responsive. But did you know what to find exactly in a so called responsive template that everybody offers. Ok, we will cut short the discussion and straight forward talk about what exactly you should look when you are going for a mobile responsive eBay template.



The visually important fact of the entire design is layout. Fixed layout where in the templates are built in a specific size and it will not change immaterial of screen size. If you open them on a desktop screen it will work fine, but hard to say about laptop, tablet or a smart phone.

You will have to scroll up, down, left & right to see every inch of the store. There will be difficulty in reading. The images might get distorted and lose its clarity. You may not be able to read the text. On the whole you end up a crash landing.


Now What?
Always go for an optimized display layout that is compatible with every media devices. These responsive layouts have the tendency to change according to screen size.

Do not use two different set of stores or templates, one for desktop & laptop and other for tablets & smart phone devices. This will increase your cost for building & managing two different stores. It is better to have one rather than two in the bush.

Use ready built or custom made templates with advanced features to enrich user experience.

The layout must be touch enabled and zoom free. Touch features must be highly sensitive.

The design must consist of better readability features and shall auto update to your existing listings. If not you will have to manually update and that will be time consuming.

It must be optimized to load at lightning speed. People online hate to wait. They will immediately switch over to your competitors.

Schedule an analysis to see how much of mobile traffic you get each day with your current design. This will help you upgrade the responsiveness of your templates.

The template design shall be real time responsive engaging online visitors. This is very vital. If your visitors are not entertained you will lose them.

The design layout shall be highly attractive. Don’t use noisy colors. They should be beautiful enough to lure your visitor and push him/her to explore other features of your store.

Finally, it should be friendly with your mentor – eBay.
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